Industry-leading producer of natural and organic freeze-dried foods offers a range of delicious products and innovative solutions for consumers, buyers, and product formulators

MODESTO, Calif. (JULY 14, 2016)—Mercer Foods, the industry leader in natural and organic freeze-dried foods, announced today that the company will be featuring several innovative new products at the Institute of Food Technology (IFT) national conference and trade show in Chicago, Illinois, at the McCormick Place convention center. The IFT show begins on Sunday, July 17 and continues through Tuesday, July 19.

“2016 has been a breakout year for Mercer Foods in terms of product development and innovation,” said David Noland, CEO of Mercer Foods. “Throughout our company history, we have strived to bring the very best freeze-dried products to market. This year we have three unique and outstanding new product lines that we are featuring at the IFT food show.”

Noland continued by noting that each of the three new products provides unique benefits to consumers, food buyers, and product formulators:

1. Precision-Cut TM freeze-dried fruit pieces.

The Precision-Cut TM line of 100% pure fruit pieces offers “perfectly precise” diced pieces of freeze-dried fruits in either 1/8-inch or 1/4-inch sizes. These precision cuts, available in 12 different fruits, serve a wide range of applications such as inclusions in nutrition bars.

2. Aqua Fruit TM instant infused fruit water.

Aqua Fruit TM is a revolutionary product that uses 100% clean label fruit, with no sugars or flavors added, to make delicious infused fruit water. Aqua Fruit TM is available in 3 different blends of citrus and other fruits. The product is perfect both at home and in hotel and hospitality venues where guests can enjoy the refreshment of infused fruit water.

3. Truth in Snacks TM line of clean label snacks.

Today’s consumers increasingly use snacking to satisfy their daily nutritional needs. The Truth in Snacks TM line of clean label snacks features pure and simple ingredients that are non-GMO and gluten-free with no sugar added, and always made with real fruits and vegetables. Truth in Snacks TM is the delicious way to enjoy scrumptious snacks that are also excellent sources of nutrition.

As Mercer Foods develops, Noland plans to focus the efforts of his team on building the company’s capabilities in high-quality ingredients, packaged snacks, and contract manufacturing of freeze-dried products.

“We have plans in place to ensure that we are able to meet the significant market demand for healthy, good-for-you products,” said Noland. “We are also expanding our new product development into new areas. Our founder, Jim Mercer, established the vision for our company, and we are working in 2016 and beyond to fulfill the promise of Jim’s original vision.”

About Mercer Foods

Mercer Foods is a leading producer of natural and organic freeze-dried fruits, vegetables, and other foods and ingredients. The company was founded in 1980 by freeze-dried industry pioneer Jim Mercer, holder of 47 different patents in food technology. From its beginnings in the technology center of Palo Alto, California, the company has grown and expanded significantly at its current home in the food industry hub of Modesto, California. Mercer Foods is California-based but globally connected, sourcing hundreds of different foods and crops both nearby in the verdant fields of California and worldwide. From this diverse supply, Mercer creates the highest quality freeze-dried foods and ingredients, which the company provides to hundreds of food manufacturers and other customers. For more information, visit