Industry-leading producer of natural and organic freeze-dried foods increases its focus on packaged snacks
MODESTO, Calif. (November 1, 2013)—Mercer Foods, the industry leader in natural and organic freeze-dried foods, announced today that the company has expanded its initiatives in contract manufacturing of good-for-you packaged snacks.
“Grocery retailers are increasingly interested in healthier snacking options for their store brand and private label categories,” said David Noland, CEO of Mercer Foods. “There is a broad consumer trend to seek out healthier options, not only for snacking but also to fulfill the nutrition requirements for a healthy diet. Our company is capitalizing on this trend with a major expansion in our contract manufacturing and private label capabilities, including the addition of new equipment and an expanded team.”
The freeze-drying process uses advanced technologies that remove all water and moisture naturally without cooking, boiling or otherwise degrading the product. The result is a perfectly intact food, retaining all of its original taste and nutrition, with the greatest nutrient density of any form of drying. Many of the innovations now used in the freeze-drying industry were invented by company founder Jim Mercer, a leading food scientist and holder of 47 patents.
As Mercer Foods develops, Noland plans to focus the efforts of the team members on building the company’s capabilities in contract manufacturing of freeze-dried products.
“With our experience, we see a very significant increase in our private label and contract manufacturing business,” said Noland. “Future initiatives will include an expansion to our processing capabilities, along with innovative product development programs to bring new freeze-dried foods into the market. The sky is truly the limit in the growth potential of healthy snacks.”
About Mercer Foods
Mercer Foods is a leading producer of natural and organic freeze-dried fruits, vegetables and other foods and ingredients. The company was founded in 1980 by freeze-dried industry pioneer Jim Mercer, holder of 47 different patents in food technology. From its beginnings in the technology center of Palo Alto, California, the company has grown and expanded significantly at its current home in the food industry hub of Modesto, California. Mercer Foods sources hundreds of different foods and crops both nearby in the verdant fields of California and worldwide. From this diverse source of supply, Mercer creates the highest quality freeze-dried foods and ingredients, which the company provides to hundreds of food manufacturers and other customers. For more information, visit www.mercerfoods.com.